For those who
want to feel their best
MEET OUR BEST SELLERS
Pairs well with
any alcohol
⭐⭐⭐⭐⭐Over 7,500 5-star Amazon ratings
Doctor Recommended
Trusted by Experts
With a growing network of clinicians across the country now sharing Cheers with their patients, our movement to transform how people approach smarter drinking & alcohol-related health is gaining momentum.
“Cheers tackles the two most evidenced supported mechanisms for why you feel bad after drinking, while working to support your liver—ultimately helping to optimize your health. I recommend Cheers to anyone who imbibes—even if it's just one or two drinks.”
Michael Do
MD, MBA
WE HEAR THIS ALL THE TIME...
"Just don't drink."
145 million Americans drink regularly — that’s half of all American adults. We believe that if you choose to drink, you should go about it in a healthier, more responsible way, and that’s where we come in.
The supplement thahelps you outsmartyour drinks.
Health Conscious
As consumers grow more health-conscious, drinking alcohol becomes more at odds with a healthier lifestyle and the need for mindful solutions is in greater demand. Additionally, there's a significant stigma surrounding alcohol, with many taking the extreme stances of either not drinking at all or engaging in binge drinking, with little room for responsible alcohol consumption.
We're fighting this stigma by promoting fun, responsible, & health-conscious alcohol consumption. We believe that, when enjoyed responsibly, alcohol is a good thing, and Cheers helps people compromise less (you can go out for happy hour but wake up ready to take on responsibilities the next day). Our products work together to prioritize your alcohol-related health and fit into your lifestyle — providing both short-term and long-term health benefits.
Science Based
We create products that actually work — and we have the science & consumer trust to prove it. Our formulas are heavily researched and highly effective as we prioritize function-first products in a form-first industry. We believe that properly communicating the science behind our products in an accessible way will empower our customers to enjoy alcohol on their own terms and help lift the perception of the entire category.
Innovation Forward
We believe transparency ultimately builds customer trust, so we go the extra mile to earn our place as the leader in alcohol-related health. We will never hide our ingredients behind proprietary blends, and we invested in third-party testing for our products to verify ingredient amounts. We’re proud to be arguably the first company to bring DHM to market at scale in the US and have been on the forefront of this category ever since. We believe no other company in this space matches these standards.
Education Focused
Before Cheers, there hasn't been a clear, approachable mass understanding of the science of alcohol and how you can improve your habits to stay healthy, both in the short & long term.
We're working to fill this educational gap by teaching our customers the science behind our products, the importance of liver health, and the primary causes of why you don't feel great after only a few drinks. Through thoughtful explainers, long-form content, and projects like our Drink Smarter initiative, we're working to create an alcohol-related health movement that empowers drinkers to be more mindful about their consumption habits.
What goes up, must come down.
Alcohol binds to GABA receptors in your brain, increasing GABA-like activity – making you feel relaxed. When you stop drinking, your GABA receptors go into withdrawal, causing you to feel “hangxiety” and irritability. Through DHM, Restore works while you sleep to reduce the GABA rebound, and ultimately your relative time and level of discomfort.
Metabolize alcohol more efficiently.
To metabolize alcohol, your body must first convert alcohol into acetaldehyde(which is 20x more toxic than alcohol)before being able to finally clear it from your system. Restore's patented DHM + cysteine based formula reduces the amount and time you’re exposed to acetaldehyde, helping you metabolize alcohol more efficiently.1
Support your liver & feel better tomorrow.
In a human study conducted for our granted patent, users of Cheers Restore felt an average of 50%+ better the next day across 8 typical effects. Wake up feeling 50% better or your money back!
The science behind Relief.
Get next-day relief from all angles.
While Restore helps you wake up feeling at least 50% better, sometimes you find yourself still needing some extra help. Relief contains clinically studied doses of white willow bark, ginger, caffeine, and L-theanine to help you feel your best the next morning.
When drinking goes up, glutathione levels go down.
Glutathione is known as the “master antioxidant”, tirelessly working to keep your liver healthy. Consuming alcohol creates oxidation and temporarily drops your glutathione levels, making alcohol metabolization less efficient. L-cysteine is the precursor to glutathione, converting into glutathione in your body—Cheers Protect has 610mg of l-cysteine per dose. A daily dose of Protect helps to increase those glutathione levels so that when you drink, your body is prepared to metabolize alcohol.
Your glutathione levels naturally decrease as you age.
As you age (starting between age 25-30), your glutathione levels naturally decrease — and that's regardless of whether or not you consume alcohol. For those who drink, this natural decline means that your liver isn’t metabolizing alcohol as efficiently as it did in your early 20s. Taking a daily dose of Cheers Protect will increase your glutathione levels over time so that your liver can process alcohol more effectively.
Fructose is just as bad for your liver as alcohol.
Most rehydration products contain added sugar. This is typically sucrose, which is made up of 50% glucose & 50% fructose—and fructose is gram-for-gram as hard on your liver as alcohol. Cheers Hydrate is specifically designed for people who drink, and it contains less than 1% fructose. We chose 6g of glucose anhydrous instead, as it will activate the sodium-glucose co-transport system for rapid rehydration without further stressing your liver after drinking alcohol.
Sodium + Glucose - Fructose = Optimal Hydration.
Added sugar vs. zero sugar: which is optimal for rapid hydration? Added sugar products contain glucose, a necessary ingredient to activate the Sodium-Glucose CoTransport (SGLT) system for rapid hydration. However, they also contain fructose, which is gram-for-gram as hard on your liver as alcohol. Zero-sugar products are easier on your liver but don't have the glucose necessary to optimize SGLT. Cheers Hydrate includes 6g of glucose anhydrous to optimize SGLT and contains less than 1% fructose, making it easier on your liver.
Supercharge your water.
The ingredients in Hydrate optimize the Sodium-Glucose Cotransport System (SGLT) for rapid and complete rehydration. Our formula has a precise amount of glucose, sodium, and potassium to transport water across the intestinal membrane into the bloodstream. This ultimately means that you will absorb significantly more water per ounce consumed, at a faster rate.
Restore After-Alcohol Aid
Take before bed to support your liver & feel likeyou drank roughly half